Fees collected from businesses and non-profit entities for advertisements placed on motorist information logo signs, major shopping area guide signs, or tourist-oriented directional signs. These sign programs are operated by a vendor under contract to the department as required by Transportation Code Chapter 391.The contractor collects fees from businesses for advertisements on the signs. For logo signs and major shopping area guide signs, the department receives at least 10 percent of the fees collected by the contractor.  For tourist-oriented directional signs, the department receives the greater of 10 percent of the fees collected or an amount sufficient to recover administrative costs.

Fees paid to the department by the contractor are due on a monthly basis.

Codified by S.B.971, 74th Leg. R.S.

S.B. 898, 75th Leg., R.S. added major shopping area guide sign program.

S.B. 1137, 79th Leg. R.S. added tourist-oriented directional sign program.

This revenue object was previously used for revenue generated by licenses for outdoor signs near rural roads. Tracking of this revenue has been moved to Revenue Object 3052 - Highway Beautification Fees.